Tuesday 5 October 2010

A perfect partner for your Sunday "Bloodies"?


I love a good Bloody Mary - particularly with Sunday Brunch, nursing a hangover!

A new range of bitters was created in 2006 by The Bitter Truth, two mixologists from Germany, and includes a Celery Flavour which sounds excellent!

"Cocktail bitters existed in a myriad of flavours centuries ago. Defunct for decades, two talented mixologists travelled the world working for years on the secret recipes to revive these lost ingredients. The Bitter Truth now supply us with award winning cocktail bitters and this time around they please the most discriminating palate, and promise never to disappear again.

Bitters are defined as aromatic oils and essences from fruits, herbs, plants and seeds in an alcohol base used to impart a bittersweet flavour to drinks.

Whereas other brands use glycerine (a chemical compound) The Bitter Truth uses only alcohol for preservation, using only genuine ingredients to achieve the most natural taste.

Lots of important people agree that The Bitter Truth Celery Bitters is a very unique and real flavour; it’s only been back a short time but already it’s garnered lots of awards including "Spirit of the Year" at the Mixology Bar Awards, "SILVER MEDAL" at the Los Angeles International Spirits Competition, most recently scooping the top prize in the Best New Product category at the Tales of the Cocktail® Spirited Awards.  Bartenders have been using them for quite some time and realise the value of a small dash of potent flavour to really put a fresh spin on a well-loved drink.

The Celery Bitters has a very complex and exotic taste, which does not disappoint. The initial flavour of celery is dominant, leading into a complex palate with aromas of lemongrass, orange peel and ginger to give your drink a bit of a kick.

To make your ultra-easy Bloody Mary simply mix your vodka and tomato juice with ice and add 5 dashes of Celery Bitters -  job done, no mess and certainly no complaints!"

WHERE TO BUY: Harvey Nichols Wine Shops nationally; Selfridges; Peckham & Rye, in Scotland - or online at The Drink Shop